betty slumber party
Have you met Betty? Betty is a private online community that runs daily meditations every hour, on the hour between 6-8am (PST) via Instagram Live. The launch of the Betty Slumber Party brought their online community together for the first time IRL. Pj’s were highly encouraged.
With the perfect blend of nostalgia and 90’s aesthetic, guests entered a whimsical “Betty State of Mind”. Upon first entering the venue, all eyes were drawn to a custom pillow backdrop that demanded the perfect photo opp.
Pulling directly from the Betty brand book, thoughtful attention to materials, textures, and their trademark dream-like colour pallette helped bring together the world of Betty Land.
Seated on throw-back inflatable chairs, the panel, who didn’t shy away from hard hitting topics covering mental & sexual health, sat intimately with guests as a 90’s flick was projected behind them. Guests listened thoughtfully amongst the curated pillow pit evoking a sense of slumber parties past.